Cyberspace’s ever capricious realm of Social Media, with its rhetorical tsunamis of fulsome acclaim, mass condemnation and perpetual craving for click-bait binge worthy drama, has long been notorious for tarnishing overnight fame with enough toxic shame to sink Noah’s ark…and convince any impartial soul that every flourishing conscious creature aboard was a self-serving stowaway who deserved to […]
In my limited experience attempting to force the notoriously fickle and hyper critical gaming industry to universally adopt one arcane company’s proprietary innovations usually ends with the latter being compelled to either shrewdly compromise or embarrassingly capitulate. by a similar token, when the task of communicating with the “innovator’s” developers becomes as hard as actually […]
GPP, GeForce Partner Program – originally conceived to provide participating companies with the alleged benefits of Nvidia’s in-house PR support, tighter integration with the Geforce Brand, advanced access to and preferential allocation of impending technology, and a range of buyer’s incentives to bundle with their products such as “game compendiums” and sales rebate programs. I […]
A professional Microsoft journalist admitted that a laptop she owned “kind of didn’t work after she started upgrading it to later versions of Windows 10”. And meanwhile, my dear mother repeatedly asked me why her “beloved” version of Outlook (2007) randomly crashed on startup and thereafter, point blank refused to launch until it had been […]
As you pull up to the fifth set of red lights in a distinctly average form of autonomous transport and curtains of rain sweep across a steely grey horizon, you’re probably struggling to stave off the sensation of life slowly slipping by while others busy themselves over something infinitely more worthwhile. Such an experience could […]
You don’t know what you’ve got until it’s gone is a saying I used to associate with an ailment that persisted long enough for the sufferer to forget what it was like to feel well and that only once fully expunged, could be identified as something that should never have started.
If it ain’t broke, break it, then sell it, then fix it, then sell it again. There are endless phrases that one could attribute to expensive solutions looking for problems. But when a company wilfully creates a problem to promote a solution that is not selling as well as anticipated and moreover, employs it to discredit a previous […]
Any thrifty consumer worth their weight in loose change will be familiar with “the smart purchase”. The term does not relate to donning a tailored tuxedo before venturing into a local branch of somewhere that has survived the tsunami of online retail and flourishing a fashionable wallet crammed with non-cypto currency in front of an eager proprietor. That […]
If there’s one thing which vexes me more than struggling for innovative methods to retrospectively portray the present tense, it’s excuses. Not any excuse you understand, not the sort of innocent reason one might give to graciously extract themselves from a toilsome social obligations; be they weddings, dinner parties, school reunions, having to host the sort of “friend” who […]